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Renaming: Can it Revalue?

Be honest, do you ever wish you could tell people you live in a manor house or a centuries-old Edwardian home? We may not be able to snap our fingers and change the history of your property, but we can help to create the illusion of this grand lifestyle. The name of a house is the first impression people will get, so you need it to sound interesting or even magical to be worth their time and attention. When done right, changing the name of your home can add to its value by a possible 40%.

Why can a name add so much to the value? We’re glad you asked. A unique name gives the occupier a sense if individuality that they cannot experience when stood in a line of numbers. With that individuality comes pride of ownership with brings passion into your home life.

Am I Allowed to Rename My Home?

It is a good idea to check if you are allowed to change your name before you go through with it, just to save the time and hassle. There are two main regulations for renaming a property. You cannot rename your home if:

  • your property has an official number in its address (this number may be added to, but it may not be removed)
  • if the new name intended for your property will conflict with an existing address already down your street.

If you are entitled to rename your property, you must make an application to the council for which there may be an administration fee – mind you, if it can add 40% onto your asking price, the administration fee could be considered an investment.

What Should I Change the Name To?

It is important not to get carried away when renaming your property – do not think of something pretty and splash it onto your new address like a medal. Take your time, consider your surroundings and chose a name that will fit into your local area but still help your home to stand out to buyers scrolling down a list of properties. A name that describes the location of your home would be advantageous, such as “Brookside Burrow” or “The Greenside Garden”, as it will help buyers picture the surroundings before their viewing, peaking their interest. We also recommend using a name with alliteration (using words that start with the same letter) – we have shown examples of this above with “Brookside Burrow” and “The Greenside Garden”. Alliteration gives a snappier sound to a name and makes it sound more poetic and therefore more attractive.

But be careful! There are some names that can be off-putting to potential buyers. For example, due to the increase of flooding in recent years, any home with “Riverside” in the title could make buyers dismiss your property as an unnecessary risk. No one wants to move into a home only to have a swamp replace their living room within a few months, being left with the cost of water damage repairs. The same argument could be said for anything with the name “Cliffside”; no one wants to buy a house that they could soon lose to the cruelty of cliff corrosion or rockslides.

It would also be a safe idea to avoid any foreign sounding names. If your property is in England, chose a chipper English name. If your property is in France, French it up. If your property is in the North Pole, chose something that includes the word “Igloo”. Whatever the location of your house, keep it in tune with the country your property resides in or it will give out the wrong impression to the locals who are more likely to be viewing your home.

We also recommend avoiding the use of “Cottage”. This description has been overused and in modern times it can give buyers the illusion of a small, rickety house in disrepair. It would be more accommodating to use a name such as “Manor” (which is becoming increasingly popular recently) or even “Hall” to give a grand, regal impression. Giving buyers this perception will encourage them to organise a viewing of the property.

Once It’s Done…

Once having applied to the council with your proposed name, they shall alert the Royal mail who will in turn run some checks to make sure you are not in breach of either of the major regulations listed above. You shall be presented with a certificate of renaming and everyone with any reason to know your address will be notified of the change; this will include Land Registry, Council Tax, Electoral Registration etc.

And don’t forget to send out notecards to everyone in your phonebook with your new address on it. After all, you will have worked hard to come up with the new name, so embrace it and show it off, and make sure everyone sticks with your decision.

For more information or to change your address, email addressmaintenance@royalmail.com.


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